Talking TV: TV’s Surprising Power In Sports Betting
TVNewsCheck's Michael Depp talks with Hadassa Gerber, head of research at TVB, about the organization's recent survey on sports betting and how television wields enormous influence over sports bettors' decisions.
The word “betting” sounds so much nicer than “gambling,” doesn’t it? To gamble suggests the distinct possibility of losing — an outcome of what used to be a vice and now has been promoted as a pastime. So we like the word “betting” more than the alternatives. It used to be that people could enjoy a restaurant without a liquor license. It used to be that viewers could enjoy a sports broadcast without hearing about the point spread. The NAB code was actually a thing. I’m no prude about gambling casinos while on vacation, but inviting another vice into one’s televiewing is just sad. Broadcasters see revenue and so the world becomes a little more tawdry.
Comments (1)
RustbeltAlumnus2 says:
April 8, 2022 at 9:10 am
The word “betting” sounds so much nicer than “gambling,” doesn’t it? To gamble suggests the distinct possibility of losing — an outcome of what used to be a vice and now has been promoted as a pastime. So we like the word “betting” more than the alternatives. It used to be that people could enjoy a restaurant without a liquor license. It used to be that viewers could enjoy a sports broadcast without hearing about the point spread. The NAB code was actually a thing. I’m no prude about gambling casinos while on vacation, but inviting another vice into one’s televiewing is just sad. Broadcasters see revenue and so the world becomes a little more tawdry.