Sports gambling has emerged as a breakaway success category in spot advertising for broadcasters, who effused over its growth in quarterly earnings calls. But after a punishing pandemic year buoyed mostly by political, spot is seeing a comeback across a widening range of categories, executives say. Note: This story is available to TVNewsCheck Premium members only. If you would like to upgrade your free TVNewsCheck membership to Premium now, you can visit your Member Home Page, available when you log in at the very top right corner of the site or in the Stay Connected Box that appears in the right column of virtually every page on the site. If you don’t see Member Home, you will need to click Log In or Subscribe.
