Sizmek, an independent buy-side advertising platform, today launched a new advanced TV initiative with plans to roll-out a fully integrated solution across linear, addressable and connected TV later this year. […]
IBM Watson Media and IRIS.TV, a cloud-based personalized video programming system, today launched Video Recommendations, a new AI content personalization engine designed to help publishers boost viewer engagement through highly […]
Artificial Intelligence is coming to the media and advertising world, and the changes that have roiled the industry are only going to continue, according to some of the top planners and strategists at media agencies. Media planners and strategists make the big calls on the best way for advertisers to reach their target audiences. Their jobs have become more complicated as technology has given consumers more choices in where and how to view content, as well as the ability to skip commercials they don’t want to watch.
On The IBC Exhibit Floor: Mediaproxy
Mediaproxy | Stand 7.B44| www.mediaproxy.com Mediaproxy, a provider of software-based IP broadcast solutions, says its new source comparison feature for real-time identification of mismatched content, will make its European debut at […]
Today, most successful AI systems have to be exposed to millions of data points labeled by humans — like, say, photos of cats — before they can learn to recognize patterns that people take for granted. Creating systems that require less data and have more common sense is a key goal for making AI smarter in the future.
Advances in artificial intelligence are supercharging propaganda, espionage and cybercrime, threatening “the end of truth,” according to a new report from the Center for a New American Security.
Exclusives
On The NAB Exhibit Floor: Pilot
Pilot, an innovation initiative of the NAB, together with IBM and Frankly Inc., will demonstrate a proof of concept for using Artificial Intelligence (AI) technology for local broadcaster video at the […]
On The NAB Exhibit Floor: Bitmovin
Bitmovin | Booth SU9901 | https://bitmovin.com/ Bitmovin API-based products help developers around the world solve complex video problems with cloud native software that runs anywhere. Newest Bitmovin Player V8 — A […]
On The NAB Exhibit Floor: Dalet
Dalet | http://www.dalet.com/ Dalet, a provider of solutions and services for broadcasters and content professionals, will unveil Dalet Galaxy five at NAB 2018. The new version of the award-winning media asset […]
ESPN has agreed to use the Veritone artificial intelligence platform to capture, monitor and measure ESPN’s sports talk programming and live coverage. The AI platform also will be used for television and podcasts and will provide real-time transparency, verification and analytics for ad campaigns.
Quantum Corp. has a new Xcellis scale-out solution that delivers the highest levels of storage performance and scalability in a cost-effective, Ethernet-based appliance. Powered by Quantum’s StorNext shared storage and data management platform, the […]
AI Can Bring Relevance To Weather Coverage
It’s time we face the facts as media weathercasters: Our viewers’ habits are changing, and nothing we do will pull them back to the traditional, one-platform, linear TV viewing habits. We are in a unique position in that, as more content providers branch into also providing on-the-go weather reports, we are becoming both less valuable and more valuable. We should be embracing the new evolution of on- and off-air weather reporting in the form of augmented intelligence (AI). We must learn to embrace the new or risk becoming uncompetitive in a breakneck market.
BBC’s Trushar Barot says the news industry needs to make artificial intelligence an industry priority. Users are becoming increasingly comfortable with voice as a means of interacting with their technology, he argues, and now is the time to experiment with new apps and skills on voice platforms, invest in R&D there and foster industry-wide forums and collaborations on this front.
Dalet Digital Media Systems, a provider of solutions and services for broadcasters and content professionals, and Veritone Inc., a provider of artificial intelligence (AI) insights and solutions, announced a new […]
Quantum Corp.’s aiWARE for Xcellis, an on-premise and cloud version of the artificial intelligence (AI) platform from Veritone, is now available. Bringing Veritone’s multi-engine AI capabilities into a Quantum StorNext-managed […]
The TV landscape is experiencing a period of rapid evolution in terms of technology, business realities and consumption, and this year’s IBC Convention looks to deliver fresh insights. From the role of artificial intelligence in media and 5G to virtualization of workflows and the likely impact of new consumer technologies on media, IBC 2017 will offer perspective.
Publishers are running into a wall with so-called native ads. Once seen as the panacea for declining digital ad rates, these ads that are designed to mimic editorial content have turned out to be costly to make and distribute and hard to scale, which makes them a tough sell with advertisers and also eats into publishers’ profit margins. The Washington Post is trying to solve the problem with artificial intelligence.
U.K. sports publisher GiveMeSport has used its proprietary technology to help grow its Facebook audience to an impressive 25 million followers. Now, it’s integrating artificial intelligence from its new owner, Breaking Data Corp., to give it an advantage over competitors.
Facebook says it is intensifying its efforts to control scams and fake news by taking a harder line on “cloaking,” a tactic that bad actors use across the web to avoid detection. “We’ve recently been ramping up our enforcement,” says Rob Leathern, Facebook product management director. “We are making it clear: We don’t tolerate cloaking.”
Is the growing adoption of artificial intelligence products by digital publishers a much-needed lifeline for a struggling industry, or the next deadly threat to its survival? Some worry that AI will eventually “take over” journalism, replacing skilled humans with soulless, data-scraping machines. But these three industry leaders are showing how innovative implementation of AI can free newsroom resources to focus on the vital journalistic tasks — like reporting and editing — that humans do best.
WPVI Gets New Studio, Graphics, AI Weather
Today at noon, ABC O&O WPVI Philadelphia (DMA 4) unveiled a new multifunctional studio, accented by a new graphics look. “It’s pretty dramatic,” says President-GM Bernie Prazenica. “The depth of […]
Under pressure from governments to counter inappropriate content, the social media company will pair new technology with human moderators.
Among other things, Google unveiled new ways for its massive network of computers to identify images, as well as recommend, share, and organize photos. It also is launching an attempt to make its voice-controlled digital assistant more proactive and visual while expanding its audience to Apple’s iPhone, where it will try to outwit an older peer, Siri.
What’s Next In The Media Mix? Voice and AI
Futurist Amy Webb says the media’s next big disruption will be in voice — how we talk to machines and how machines talk to each other. Media companies don’t have a seat at the table where that infrastructure is being built, she says, and the missed opportunities because of that could be fatal.
A new capability in Nielsen Marketing Cloud, Nielsen Artificial Intelligence is designed to allow marketers to instantly act on changes in audience behavior that improve marketing relevance and results.
