Veritone, Getty Images Collaborate On Digital MAM

Veritone, the creator of the aiWARE operating system for artificial intelligence, and Getty Images today introduced a new unified search service for Veritone’s AI-powered digital asset management portal, Digital Media Hub.

The integration allows users to search, view and download content stored in both Digital Media Hub and Getty Images through a single interface. In addition to Digital Media Hub’s advanced search capabilities, the new add-on feature lets customers “accelerate content discovery and simplify project workflows,” according to Veritone.

“We’re thrilled to further our partnership with Veritone and release this powerful integration,” said Peter Orlowsky, SVP of strategic partnerships at Getty Images. “The Digital Media Hub will now serve as a centralized location where mutual customers will now be able to access Getty Images’ award-winning visual content, in turn simplifying complex creative workflows and saving time.”

The new search and index service has been field-tested by several mutual Veritone and Getty customers. With content housed in multiple, disparate platforms, the companies say “users appreciate a simpler and more intuitive way to search, access and transact with assets in both the Digital Media Hub and Getty databases to accelerate asset discovery and maximize utilization.”

“With the new search and index capability in Digital Media Hub, this integration with Getty Images will provide a single access point for discovering and activating content from both locations through our proven Digital Media Hub portal,” said Ryan Steelberg, president of Veritone. “The tool is designed for future expansion to other content platforms as well. The goal is for Digital Media Hub to serve as a centralized gateway for users to leverage both proprietary and third-party content spread across any number of sources and help them access and utilize a larger universe of assets.”

Federated search of Digital Media Hub and Getty Images-based assets is available today for any Digital Media Hub customer. Those customers interested must also have a subscription to Getty Images or contact Getty Images to create an account.