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Paul Caluori, AP’s VP of global products, and Derl McCrudden, AP’s VP and head of global news production, discuss the organization’s new AI-based archive search tool that circumvents the need for metatags and the shadow that generative AI casts over the industry at large. A full transcript of the conversation is included.

Ohio has a court date for the first-of-its-kind lawsuit against Google. Delaware County Common Pleas Court set May 14 as the date Attorney General Dave Yost begins his case against the internet search giant in an effort to have it declared a common carrier and subject to government regulation.

Vendors are emphatic that content metadata holds myriad value for broadcasters, increasing video’s findability and searchability, tracking rights and protecting against deepfakes and using AI to make the entire process easier. Above: An example of using machine learning to identify objects in video with correlating time markers. In this way, users can search across video with increasingly sophisticated queries such as “2 Persons + 7 Cars” to show all matches across an entire content library.

When Microsoft on Tuesday announced it would acquire Xandr from AT&T, the companies gave little insight into the nuances of the deal, such as how the technology would integrate into the Microsoft Advertising, and who would spearhead the added services across the advertising business. While the details of the agreement remain unclear, Microsoft’s Rik van der Kooi shared a few insights into what advertisers can expect.

Avid says more powerful and intuitive user experience, greater agility in creating and distributing content from anywhere, and flexible cloud deployment options are among the enhancements in the new platform.